I had the pleasure of designing the brand identity for District, a cutting-edge tech campus and startup incubator in New Haven, CT. Collaborating with Urbane Design, I created a flexible design system that reflects the campus's innovative spirit and world-class architectural design. As a completely new concept, the brand identity had to be scalable and consistent to keep up with the business's growth. The result is a stunning brand identity that captures the energy and passion of New Haven's diverse community, as well as its transformative impact on the city's economy.